Luma at Cannes Lions 2026

​Tennis on the Riviera brings together founders, CMOs, brand and marketing leaders from top startups, agencies, and companies across SaaS, fintech, and media.

Hosted by The Nucleus Network.

​Presented by Luma AI, ClickUp, Nift, Airwallex and Crowe Media.

Artificial intelligence may have enormous predictive power but the last year has seen a fair few unexpected twists and turns that no one saw coming. When the AI business paradigm changes so rapidly and the tensions inherent become more unignorable, how is a savvy leader supposed to steer their ship? In the scramble to adopt and embrace new tech, are we setting up our businesses and the industry for future success?

LBB’s editor-in-chief, Laura Swinton Gupta will be joined by a panel that spans the industry, including agency, production, and VFX, with an inside scoop from an AI creative platform.

Speakers include:

• Jason Day, head of EMEA at LUMA
• Wesley Ter Haar, co-founder of Monks
• Johnny Rohrbach, founder and director of global partnerships and operations at Silverside AI
• Laura Jordan Bambach, founder and CCO at Uncharted Studio
• ​Tim Katz, managing partner at Knucklehead
• Ben Clark, executive director, global creative solutions – TransPerfect | The Mill

​Tennis on the Riviera brings together founders, CMOs, brand and marketing leaders from top startups, agencies, and companies across SaaS, fintech, and media.

Hosted by The Nucleus Network.

Presented by Luma AI, ClickUp, Nift, Airwallex and Crowe Media.

​Rise of the New Creative Technologist – Mimosas, Light Bites, and Harborside Chats

​Presented with Adobe · Hosted by Luma & Artist and the Machine · Sponsored by Superside

​Hosted conversations and open networking for Brand CMOs, Creative Technologists, CEOs, Marketing and AI/Innovation Leaders. Capacity is limited. Apply to attend.

Speakers include:

• ​Aaron Mitchell Finegold, Head of Product Marketing for Adobe Firefly Enterprise
• ​Val Carlson, Global Chief Creative Officer, Critical Mass
• ​Paige Piskin, Creative Technologist
• ​Sven Seger, GM, Global Brand & Creative, Microsoft
• ​Esteban Cardona, Creative Director, Coinbase
• ​Ariel Rubin, Head of Content, Air
• ​Kae Neskovic, GM of Creative Studios, Superside

Join Luma and AWS at the Luma House for an evening with filmmakers, creatives, and brand leaders making it happen. Wine, delicious bites, and great company are waiting on the terrace in Cannes.

Speakers include:

• ​​Amit Jain, CEO, Luma
• Samira Bakhtiar, General Manager of Media & Entertainment, Games, and Sports Business, Amazon Web Services (AWS) – Conversation Host
• ​Richard Adam Jones, Director of Production Technology and Innovation, Wonder Innovation Labs
• ​Tim Nudd, Creative Editor, Ad Age – Panel Host
• ​Jason Kreher, Chief Creative Officer, DE-YAN
• ​Bouha Kazmi, Creative Director, One Day Studios
• ​Vix Jagger, Head of Creative Innovation & AI, Droga5
• ​Jais Holm Skylvad, Global Head of Creative Studios. Arla Foods

In this session, Amit Jain, CEO of Luma and one of the leading voices in frontier AI research, will share where the technology stands today, where it’s headed next, and what it means for the brands, agencies, and creative leaders working to keep pace.

Amit will open with an inside look at one of the world’s most advanced AI labs—what’s real, what remains hype, and which assumptions about creative production are already becoming obsolete.

Speakers include:

• ​Amit Jain, CEO, Luma
• Jona Goodhart, Co-founder & CEO, Mobian

This panel brings together CEOs and CCOs from the world’s leading independent agencies who have embraced AI to scale their creativity for the world’s leading brands in a landscape typically controlled by Holding Companies. The discussion will cover how these agencies leverage AI and what it has enabled them to do this year that was not possible this time last year.

Hosted by Jason Day, EMEA Lead for Luma

Luma and Bain & Company are co-hosting an intimate evening for CMOs, marketing executives, and AI leaders at the frontier of this shift. Expect honest conversation, sharp perspectives, and the kind of connections that don't happen at conferences.

Speakers include:

• Dom Sanya, Head of Marketing, Luma
• Rishi Roongta, Founder and Global Head of the Venture Ecosystem, Bain & Company
• Dane Vahey, Head of B2B Marketing, OpenAI
• Bruno Estrella, Head of Marketing, Clay
• Luke Harries, Head of Growth, ElevenLabs
• Tejas Manojar, Co-founder/co-CEO, Hightouch
• Jack Bartlett, VP of Growth, Listen Labs

The strongest brands are shifting from directive relationships to true co-creation, treating agency partners less like vendors and more like strategic collaborators. That means shared ambition, faster decision-making, deeper trust, and work that is bolder, smarter, and built to move at the pace of culture.

What does modern collaboration actually require? And how do brands and agencies build relationships designed not just to deliver campaigns, but to drive lasting business impact? Hear how leading industry voices are rethinking the agency-client dynamic and leaning into collaboration as the ultimate competitive advantage.

Speakers Include:

• Caroline Ingeborn, COO, Luma
• Carolina Cespedes Virguez, GM, GoGo squeeZ U.S.
• Laura Ness Owens, SVP & CMO, Bobcat
• Karen Pugliese, Global President, Weber Shandwick
• Sarah Reinecke, SVP, Mars Snacking
• Nick de Rooij, Global Masterbrand Director, Knorr
• Daniel Sills, VP Brand Partnerships, NewtonX
• Rebecca Stewart, Brand Editor, ADWEEK

CEO of Luma, Amit Jain discusses the future of AI models followed by a conversation with CCO of Serviceplan, Alex Schill & Jason Day speaking about partnerships, and showcasing client work made with Luma.

Speakers Include:

• Amit Jain, CEO, Luma
• Jason Day, Head of EMEA, Luma
• Alex Schill, CCO, Serviceplan
• Simonas Mozūra, FDC, Luma