Use Case

Bring architectural designs to life with Dream Machine Ray 3, the AI video generator that transforms blueprints and 3D models into cinematic, photorealistic visualizations. Whether you are an architect, interior designer, or real estate marketer, Ray 3 helps you present spaces in immersive, engaging ways that captivate clients and stakeholders.

In today’s advertising landscape, where consumer attention is fleeting and fierce competition is rampant, brands need more than good ideas, speed, impact, and originality. Dream Machine for Advertising empowers agencies, marketers, and creative teams to generate stunning, story-driven video ads in minutes using AI-powered video creation. From cinematic commercials to social-ready clips and hyper-personalized campaigns, Dream Machine gives you the creative firepower to break through the noise and capture your audience.

With AI ad creation, you can skip lengthy production cycles, cut costs, and focus on what truly matters: telling stories that connect with your audience and drive results.

Luma AI Dream Machine for Animation transforms your ideas into fluid, cinematic sequences without the need for complex 3D software or months of production. Whether you’re creating storyboards, animated shorts, or immersive explainer videos, our AI-powered animation generator empowers you to produce professional-grade visuals faster than ever.

Revolutionize Internal Communication with AI-Powered Video Creation

Corporate communication is about delivering engaging, memorable messages that inform, inspire, and align teams. With Luma AI’s Dream Machine, organizations can transform internal communications by generating high-quality, AI-powered videos for CEO updates, HR announcements, corporate storytelling, and more.

Dream Machine empowers communication teams to create, scale, and distribute professional videos in minutes, eliminating reliance on expensive production studios or lengthy editing workflows.

E-commerce success depends on more than displaying products it’s about crafting experiences that capture attention and drive sales. Luma AI’s Dream Machine empowers online retailers, DTC brands, and marketplace sellers to transform simple visuals into high-converting campaigns at scale. By eliminating the cost and delays of traditional production, Dream Machine enables cinematic ads, lifestyle videos, and product demos in record time.

Reinvent Learning with AI-Powered Video Creation

Education is evolving, and video has become the most powerful medium for teaching and training. With Luma AI’s Dream Machine, educators, trainers, and institutions can create high-quality, AI-generated videos that make learning faster, more engaging, and scalable. Whether it’s a classroom lesson, a corporate training module, or an online course, Dream Machine enables you to bring concepts to life in minutes without expensive production setups.

Create Engaging Event Videos with AI-Powered Video Generation

Event promotion and documentation have never been more visual. With Luma AI’s Dream Machine, organizers, corporates, and institutions can generate high-quality AI-powered videos that drive attendance, showcase highlights, and extend the life of every event.

Dream Machine transforms static event materials, scripts, and schedules into dynamic, professional videos, whether for pre-event teasers, live highlights, or post-event recaps. Save time, reduce production costs, and engage your audience with cinematic-quality video content.

Create Campaign-Ready Content at the Speed of Ideas

In marketing, speed and storytelling power can define success. Dream Machine for marketing puts cinematic AI video creation into your workflow, helping you produce visually stunning, brand-consistent content in minutes. Whether you want to create marketing videos with AI for a product launch or build platform-specific ads, your campaigns move faster, look sharper, and connect deeper.

Create Impactful AI-Powered Videos That Inspire Action

Nonprofits, NGOs, and social initiatives need storytelling that resonates and motivates. Luma AI’s Dream Machine enables organizations to produce high-quality AI-generated videos that amplify awareness campaigns, highlight social impact, and engage donors, volunteers, and communities.

Transform written stories, campaign scripts, and reports into dynamic, cinematic-quality videos perfect for fundraising drives, advocacy campaigns, volunteer outreach, or social awareness programs. Save time, reduce production costs, and increase campaign reach with professional-grade AI video content.

Transform Property Marketing with AI-Powered Video Creation

Real estate marketing is evolving rapidly. Prospective buyers and investors expect immersive, high-quality visual experiences before stepping into a property. With Luma AI’s Dream Machine, real estate agencies, developers, and marketers can create professional AI-generated videos that showcase properties, neighborhoods, and amenities, all without the time, cost, and logistical challenges of traditional video production.

Dream Machine enables marketing teams to produce property tours, promotional videos, and neighborhood walkthroughs at scale, ensuring every listing stands out in a crowded market. Whether it’s a luxury villa, a commercial space, or a new development, Dream Machine makes video marketing faster, more engaging, and highly shareable.

Social platforms never slow down - creators are expected to deliver fresh, engaging content daily across TikTok, Instagram Reels, and YouTube Shorts. But keeping up with that demand often means long editing hours, expensive shoots, and creative burnout. Dream Machine for Social Media Creators changes that by giving influencers, content creators, and digital storytellers an AI-powered video generator built for the pace of social media.

With Dream Machine, you can transform prompts or reference images into scroll-stopping videos in minutes. From looping edits to cinematic lifestyle clips, it’s the fastest way to keep your feed active, on-trend, and consistently aligned with your personal brand.

Elevating cinematic storytelling with AI-powered video generation.

Dream Machine Ray 3, Luma AI's next generation of video generation, is built to match the standards of professional filmmaking. With native HDR output, advanced reasoning for narrative alignment, and a draft-to-hi-fi workflow, Ray 3 enables directors, studios, and creators to bring cinematic visions to life faster, with greater creative control, and without traditional production barriers.

Powering Immersive Video Content for Game Studios

Game developers, indie studios, and entertainment creators face increasing pressure to deliver cinematic-quality content that captures player attention and enhances storytelling. Dream Machine Ray 3 combines advanced AI-driven video generation with professional-grade outputs, enabling teams to produce visually stunning trailers, cutscenes, and in-game cinematic sequences without the traditional cost and production complexity.

From high-intensity action sequences to atmospheric storytelling, Ray 3 allows developers to bring characters, worlds, and narratives to life with HDR-quality visuals, consistent scene continuity, and full creative control. Whether it’s for AAA titles, indie projects, or promotional content, Ray 3 streamlines the pipeline from concept to screen.

Luxury brands rely on immersive storytelling, cinematic aesthetics, and distinct visual identity to differentiate in a crowded market. Dream Machine Ray 3 empowers creative teams to produce high-quality video concepts and polished visual narratives using advanced AI video generation. Ray 3’s native production-grade output, powerful visual reasoning, and support for iterative creation enable brands to experiment rapidly, refine ideas, and craft emotionally resonant content that elevates product perception.

Ray 3 is designed to understand visual intent, generate consistent motion, and produce richly detailed outputs suitable for creative exploration, commercial inspiration, and campaign ideation without traditional production overhead.

AI is transforming how music artists and filmmakers bring their ideas to life. With Dream Machine Ray 3, you can create professional-grade music videos and short films that blend cinematic visuals, narrative depth, and experimental artistry, all powered by the latest in AI video generation.

Bring still images to life.

Dream Machine RAY 3 transforms photography into cinematic video, turning captured moments into moving stories that feel filmed through a real lens.

From portraits and landscapes to concept visuals, RAY 3 interprets light, motion, and perspective to reveal what lies between frames.

Powering the Next Generation of Travel Marketing Videos

Travel brands, tour operators, and hospitality businesses face the challenge of creating cinematic, engaging video content that captures the imagination of travelers. Dream Machine Ray 3 combines advanced AI-driven video generation with professional-grade outputs, allowing marketing teams to produce visually stunning promotional videos, immersive destination showcases, and dynamic social campaigns at scale. With Ray 3, brands can highlight destinations, hotels, resorts, and experiences with unmatched cinematic quality, all while maintaining brand consistency and storytelling excellence.

From breathtaking aerial views of landmarks to detailed hotel room walkthroughs, Ray 3 empowers teams to deliver content that converts interest into bookings without the traditional cost and time of production.

Powering the Next Generation of Visual Effects and Animation

VFX and animation studios demand precision, scalability, and creative flexibility to bring complex worlds and characters to life. Dream Machine Ray 3 combines AI-driven video generation with professional-grade outputs, giving teams a faster, more intuitive way to design, iterate, and finalize visual sequences without compromising cinematic quality.