--- title: "Weave Pricing: How Much Does It Cost in 2026?" description: "Weave pricing explained: compare Free, Starter, Professional, and Team plans, credit costs, video limits, rollover, and whether Weave is worth it in 2026." canonical: "https://lumalabs.ai/news/weave-pricing" source: "https://lumalabs.ai/news/weave-pricing.md" --- # Weave Pricing: How Much Does It Cost in 2026? _By Luma team · September 8, 2026_ The brief lands on Monday. Your team needs to test three different visual approaches before the creative review on Thursday. Each approach requires a different [AI generation style](https://lumalabs.ai/news/ai-video-generator-creative-teams), and nobody wants to sign up for five separate platforms just to explore directions. Figma Weave promises access to 50+ AI models through a single subscription. But what does that actually cost when you're running a real campaign? The answer depends less on which tier you choose and more on what you're actually making. ## **Key Takeaways** - **Weave uses credit-based pricing** starting at $0/month (free tier) up to $48/user/month for teams, with all paid plans billed annually - **Credit consumption varies dramatically by output type**: video generation uses roughly 15x more credits per unit than image generation - **The free tier includes 150 monthly credits**, which gets you approximately 375 images or 25 seconds of video - **A 5-second video clip costs approximately 30 credits**, meaning the free tier produces about 125 seconds of video content - **The node-based workflow system** has a learning curve before you reach full productivity - **[Luma’s Ray 3.2](https://lumalabs.ai/ray) **gives teams precise video control and production-ready exports, while Layers lets you change individual elements without rebuilding the asset from scratch. [Try Luma Now](https://auth.lumalabs.ai/sign-up) ## **Why Credit-Based Pricing Changes Everything** Monthly subscription fees tell you what leaves your bank account. They don't tell you what you can actually make. Weave operates on a credit model where different operations consume different amounts. This matters because a credit buys you vastly different outputs depending on what you're generating. The math breaks down like this: the same 150 credits on the free tier can produce approximately 375 images if you're generating stills, or roughly 25 seconds of video if you're working with motion. That's a significant difference in value depending on your output type. ## **Figma Weave Pricing Plans** ### **Free Tier: $0/month** The free plan provides 150 monthly credits with access to all AI image models and editing tools. Commercial licensing is included, meaning outputs can go directly into client work. **What you get:** - 150 monthly credits - Produces approximately 375 images - Full access to all AI image models - Professional-grade editing tools - Commercial license included - 5 workflows maximum The catch: you're limited to 5 workflows maximum. For agencies managing multiple clients or brands with parallel campaigns, this workflow cap pushes you toward paid tiers faster than credit consumption would. Video models require paid access. The free tier is purely for image exploration. ### **Starter: $19/month** The Starter plan delivers 1,500 monthly credits, a 10x increase over free. Video models unlock at this tier. **What you get:** - 1,500 monthly credits - Produces approximately 3,750 images or 417 seconds of video - Everything in Free, plus unlimited workflows - Top up at $10 for 1,000 credits At this level, you're looking at roughly 3,750 images monthly or approximately 7 minutes of video. Most creative exploration projects fit here, but production volume quickly outgrows the allocation. ### **Professional: $36/month** The Professional tier provides 4,000 monthly credits with one meaningful addition: 3-month credit rollover. **What you get:** - 4,000 monthly credits - Produces approximately 10,000 images or 1,111 seconds of video - Everything in Starter, plus 3-month credit rollover - Top up at $10 for 1,200 credits (20% bonus) For teams with uneven production schedules (quiet months followed by campaign sprints), rollover prevents waste. Credit top-ups also improve to $10 per 1,200 credits, a 20% bonus compared to Starter. ### **Team: $48/user/month** The Team plan allocates 4,500 credits per user with shared credit pools across the organization. **What you get:** - 4,500 monthly credits per user - Produces approximately 11,250 images or 1,250 seconds of video per user - Everything in Pro, plus unified billing - Shared credit pool for maximal efficiency - Workspace file sharing - Team credits management - Team members administration Shared pools change the economics for collaborative teams. If one team member runs heavy video generation while another focuses on static concepts, credits balance across usage patterns rather than sitting unused in individual accounts. All paid tiers require annual billing commitments. ## **Pricing Comparison Table** ## **The Real Cost: Calculating What You'll Actually Spend** The tier prices look straightforward. The output economics require more careful examination. Consider a typical campaign exploration phase where your team needs to generate concepts across three visual directions. Each direction requires testing different AI approaches before the creative review. ### **For image-focused campaigns:** If the campaign is image-focused (product photography variations and social layouts), the Starter plan's 1,500 credits stretch reasonably far. You're generating hundreds of options to narrow down. ### **For video-heavy campaigns:** But introduce video into the mix, and consumption accelerates. A 5-second video clip costs approximately 30 credits. Three video concepts across three directions burns through 270 credits. That's manageable, but once you start refining and iterating, the credits add up quickly. ### **Estimating your monthly spend:** 1. Count your expected image generations (multiply by roughly 0.4 credits per image) 2. Count your expected video seconds (multiply by approximately 6 credits per second) 3. Add both totals 4. Compare to tier allocations Teams producing weekly content with video components typically land in the Professional or Team tiers, often with additional credit purchases during heavy production months. ## **What's Missing: The API Status** For creative teams building systematic production workflows, Weave's API access is coming soon. This will unlock: - Batch generation for campaign variants - Integration with digital asset management systems - Connection to project management tools - Automated handoffs to post-production pipelines Currently, every generation requires manual interaction through the interface. For teams producing localized variants across multiple markets or generating systematic campaign assets, the upcoming API will reduce this bottleneck significantly. The node-based workflow builder helps somewhat. You can construct reusable pipelines and save them for repeated use. But triggering those workflows still requires manual action rather than an automated system responding to campaign needs. ## **The Learning Curve Investment** Weave's node-based system provides powerful composition capabilities. You can chain multiple AI models, build conditional logic, and create sophisticated generation pipelines. This flexibility comes with an investment: the node system has a learning curve before you reach comfortable productivity with the platform. That's real project time. For a three-person creative team, onboarding represents a collective investment before anyone generates production-quality work. ### **The payoff:** The payoff exists for teams building systematic, repeatable workflows: - A product photography pipeline built once can process hundreds of SKUs - A social variant generator can adapt approved creative across formats without rebuilding logic - Consistent brand application across all generated assets But for one-off asset generation or rapid concepting where speed matters more than systematization, simpler direct-prompt tools often produce results faster despite fewer capabilities. ## **Where Weave Fits in Your Campaign Workflow** Understanding Weave's positioning helps clarify when the pricing makes sense. ### **Exploration Phase** When the brief arrives and direction remains uncertain, Weave's multi-model access provides genuine value. Testing whether the campaign works better with photorealistic generation, stylized illustration, or 3D-rendered approaches happens inside one subscription rather than across multiple platforms. The 50+ accessible AI models mean comparing outputs becomes a workflow decision rather than a procurement process. For agencies testing multiple creative territories before client approval, this consolidation justifies the learning curve investment. ### **Production Phase** When direction gets approved and the campaign needs finishing, you'll need to evaluate whether Weave meets your production requirements. The platform emphasizes exploration and flexibility. Consider what happens after the creative review. The client approves direction two but wants adjustments: different motion path, refined timing, modified camera angle. Your ability to make these refinements efficiently depends on your workflow setup and the complexity of changes needed. ## **Making the Right Investment Decision** Weave's pricing makes sense for specific team profiles and project types. **Weave fits well when:** - You're testing multiple AI approaches during concept development - Your output balances images and video within credit allocations - You're building systematic workflows to reuse across campaigns - You have time to invest in learning the node-based system - You value access to 50+ models in a single platform **Consider your needs carefully when:** - Video comprises the majority of your output volume - You need immediate API integration for production automation - Project timelines don't allow for learning curve investment - Campaign delivery requires specialized export formats The SOC 2 Type II certification and commercial licensing across all tiers (including free) remove enterprise compliance barriers. You can use outputs in client work without additional licensing concerns. ## **When Luma Makes More Sense for Your Production** While Weave excels at exploration and multi-model testing, some production workflows need different capabilities. If your team regularly moves from exploration to precision refinement and delivery, you might benefit from production-focused platforms designed for that phase. **Consider production-focused tools when you need:** - [Frame-by-frame control](https://lumalabs.ai/ray3-2) through multiple keyframes for precise video adjustments - The ability to modify specific elements without regenerating entire assets - Professional export formats (HDR, EXR, high bit-depth) for post-production pipelines - Faster generation speeds for tight campaign deadlines - [Layer-based editing ](https://lumalabs.ai/news/introducing-layers)for updating approved work (like changing headlines while preserving layouts) This distinction matters for cost calculation. If your workflow regularly moves from exploration to production refinement, factor in whether you'll need separate tools for each phase or whether one platform can carry the project [from brief to delivery](https://lumalabs.ai/). [Try Luma Now](https://auth.lumalabs.ai/sign-up) ## **Frequently Asked Questions** ### **How much does Weave actually cost per video second?** Based on credit consumption rates, expect roughly 6 credits per second of video. On the Professional plan at $36/month with 4,000 credits, that translates to approximately 1,111 seconds (about 18.5 minutes) of video per month before accounting for iterations. Teams producing video-heavy campaigns should budget accordingly and consider Professional or Team tiers. ### **Can I use Weave outputs in client work on the free tier?** Yes. All Weave tiers, including the free plan, include commercial licensing rights. You can use generated outputs in campaigns, client deliverables, and commercial products without additional fees or attribution requirements. The limitation is output volume (150 credits) and workflow count (5 maximum), not usage rights. ### **What happens when I run out of credits mid-project?** Credit top-ups are available at $10 per 1,000 credits on Starter or $10 per 1,200 credits on Professional and Team plans (a 20% bonus). Professional and Team tier users also benefit from 3-month credit rollover, allowing unused credits to accumulate for production sprints. There's no generation lockout, you simply purchase additional credits to continue. ### **Is Weave worth it for video-focused campaigns?** The economics depend on your volume. With the free tier producing 25 seconds of video and Starter producing about 7 minutes, evaluate your typical monthly video needs. For teams producing regular video content, the Professional (18.5 minutes) or Team tiers provide more suitable allocations. Consider whether your video needs fit within these limits or require frequent top-ups. ### **Do unused credits roll over to the next month?** If you're on a Professional or Team plan, your base monthly credits roll over to the next month as long as your subscription stays active. You can accumulate up to 3x your monthly credit amount. After that, any unused credits above the limit will expire. Starter and Free plans don't include rollover. Any additional credits purchased through top-ups continue to roll over for 12 months from the purchase date. ### **Are Figma Weave and Figma credits the same?** No. Figma and Figma Weave operate as separate products with independent credit systems. Figma credits cannot be used within the Figma Weave platform, and vice versa. ### **I have a paid Figma plan. Does it include a Weave subscription?** No. Because Figma and Figma Weave are currently separate products, they require individual plans. If you'd like to access Weave's paid plans, you can purchase a plan directly through the Weave pricing page. ### **How does Weave handle my data and creations?** Your creative work stays yours. Weave doesn't use your images or prompts to train the platform. They implement strict data standards and security measures to protect your content. They only collect essential data to provide services and anonymous metadata about workflows to improve recommendations. ### **What is Weave's refund and cancellation policy?** You can elect not to renew a subscription by giving notice of cancellation before the end of the current subscription term. You can give notice through your Weave account settings. Any cancellation will take effect at the end of the current subscription term. Fees paid are non-refundable and quantities purchased cannot be decreased during the relevant subscription term. ### **Is Weave connected to the main Figma product?** Not yet. While they're now one company, the products currently operate independently. They're working on deep integrations and will share updates as soon as you can access Weave tools directly within the Figma canvas. ### **Does Weave provide workshops and training?** Yes! Weave provides free office hours, a comprehensive VOD library of educational content, and a template library filled with workflows to jumpstart your creative process. Enterprise clients get team training sessions. Contact them directly if you have specific training or educational needs. ### **Can I control how my team uses credits?** Yes! With the Team plan, you get access to the Credits Management system. You can set a monthly default or custom allocation per user, track usage in real time, and stay in control of spending.