Plans and Credits to fit your dream and budget

Luma AI offers flexible plans for Dream Machine designed to fit your creative flow. Upgrade or downgrade anytime, and add Top Up Credits whenever you need a boost.

Want to compare platforms and plans? Looking to understand how credits refresh rates and generation modes work? Scroll ahead and read about our different subscriptions and our credit system.

Note: Credits from Dream Machine do not transfer to Dream Machine API. To purchase API credits visit: Dream Machine API Billings and Overview.

Web Platform Plans

Web Free Plan

• Limited monthly credits

• Limited usage

• 720p image generations

• Draft resolution

• Lower priority processing

• Non-commercial use only

• Watermarks

Web Lite Plan

• Monthly Price: $9.99

• Annual Price (20% off): $7.99

• Total Annual Payment: $95.90

• 3200 Monthly Credits

• Full Ray3 access

• 4k with up-res

• High priority processing

• Non-commercial use only

• Watermarks

Web Plus Plan

• Monthly Price: $29.99

• Annual Price (20% off): $23.99

• Total Annual Payment: $287.99

• 10,000 Monthly Credits

• Full Ray3 access

• 4k with up-res and HDR

• High priority processing

• Commercial use allowed

• No watermarks

Web Unlimited Plan

• Monthly Price: $94.99

• Annual Price (20% off): $75.99

• Total Annual Payment: $911.90

• 10,000 Monthly Credits for Fast Mode

• Unlimited Credits in Relaxed Mode

• Full Ray3 access

• 4k with up-res and HDR

• High priority processing

• Commercial use allowed

• No watermarks

Web Enterprise Plan: Contact us for pricing

• 20,000 monthly credits

• Full Ray3 access

• 4k with up-res and HDR

• Highest priority processing

• Commercial use allowed

• No watermarks

• No training input/output data

• Not available on iOS

Read More: Manage Web Account

iOS Platform Plans

iOS Free Plan

• 250 monthly credits

• Limited usage

• Draft resolution

• Lower priority processing

• Non-commercial use only

• Watermarks

iOS Lite Plan

• Monthly Price: $12.99

• Annual Price (20% off): $10.39

• Total Annual Payment: $124.70

• 3,200 Credits

• Full Ray3 access

• 4k with up-res

• Watermarks

iOS Plus Plan

• Monthly Price: $37.99

• Annual Price (20% off): $30.39

• Total Annual Payment: $364.70

• 10,000 Credits

• Full Ray3 access

• 4k with up-res and HDR

• No watermarks

iOS Unlimited Plan

• Monthly Price: $119.99

• Annual Price (20% off): $95.99

• Total Annual Payment: $1151.70

• 10,000 Monthly Credits for Fast Mode

• Unlimited Credits in Relaxed Mode

• Full Ray3 access

• 4k with up-res and HDR

• Commercial use allowed

• No watermarks

Read More: Manage iOS Account

Modify Video Pricing

• 5-second video - around 400 credits

• 10-second video - around 800 credits
  (exact price depends on which other paid features are added to the video)

Reframe Pricing

Web & iOS

• Image - 4 credits

• Ray2 Flash - 11 credits per second

• Ray2 - 160 credits per 5s

• Ray2 - 320 credits per 10s

Note: Reframe charges 32 credits per second, but since credit usage rounds up, actions like Extend which generate 9-second clips are rounded up to 10 seconds.

Upscaling Pricing

Web & iOS

• 720p -> 1080p 5s = 10 credits

• 720p -> 2160p 5s = 20 credits

• 1080p -> 2160 5s = 10 credits.

Read More: Dream Machine Plans and Features

Luma AI Credit System

Credits are the currency used for generating images and videos in Dream Machine. Each month, your subscription provides a set number of credits.
Unused credits from one month do not rollover to the next month when your account resets for the new billing cycle.

Read More: Dream Machine Credit System

Top-up Credits

If you run out of credits within a billing cycle, you can buy Top-up Credits anytime you want or need. Unlike your monthly credits, Top Up credits are good for a year from your purchase date and follow you when upgrading or downgrading your subscription

To Top-up Credits: Go to Your Account > Your Subscription > Buy credits.

Web & iOS Credit Pricing

• Photon

  Each image generation costs 4 credits. Images are generated in batches of four, costing 16 credits per batch.

• Image V2
  720p: 4 credits
  1080p: 8 credits

• Ray1.6 720p:
  5 seconds: 80 credits

• Ray2 720p:
  5 seconds: 160 credits, 10 seconds: 320 credits 

• Ray2 Flash 720p:
  5 seconds: 55 credits, 10 seconds: 110 credits

• Ray2 1080p:
  5 seconds: 170 credits, 10 seconds: 340 credits

• Ray2 Flash 1080p:
  5 seconds: 65 credits, 10 seconds: 130 credits

• Ray3 Draft
  SDR: 5 seconds 60 credits, 10 seconds 120 credits, 15 seconds 180, 20 seconds 240

• Ray3 540p
  SDR: 5 seconds 160 credits, 10 seconds 320 credits, 15 seconds 480, 20 seconds 640
  HDR: 5 seconds 640 credits, 10 seconds 1280 credits
  HDR + EXR: 5 seconds 1120 credits, 10 seconds 2240 credits

• Ray3 720p
  SDR: 5 seconds 320 credits, 10 seconds 640 credits, 15 seconds 960, 20 seconds 1280
  HDR: 5 seconds 1280 credits, 10 seconds 2560 credits
  HDR + EXR: 5 seconds 2240 credits, 10 seconds 4480 credits

• Ray3 1080p
  SDR: 5 seconds 330 credits, 10 seconds 660 credits, 15 seconds 990, 20 seconds 1320

• HiFi draft -> 720p (per second)
  SDR 720: 40 credits, HDR 720: 160 credits, HDR + EXR 720: 280 credits

• HiFi 540p -> 720p (per second)
  SDR: 40 credits, HDR: 160 credits, HDR + EXR: 180 credits

• HiFi 720p -> 1080p
  HDR: 120 credits, HDR + EXR: 240 credits,

• Audio:
  No credits are used for creating audio. Audio not available on Ray3.

Fast vs Relaxed Mode

Dream Machine's credit system has two modes, Fast and Relaxed. Your generation time and priority is based on your type of plan and available credits. When fast credits are available, your images and videos are first in line to generate.

The number of fast credits and access to Relaxed Mode depends on your plan. All subscriptions have their own queues and their own priorities.

Unlimited and Enterprise plans include Relaxed Mode for endless generations after your monthly fast credits run out.

Lite and Plus plans do not include Relaxed Mode. Once you run out of credits, you’ll need to purchase Top-up Credits or wait until your next billing cycle rolls over to continue generating.

Fast Credits

With an Unlimited or Enterprise plan, you get a bundle of monthly fast credits. These give your generations top priority and access to the fastest GPUs.

Fast credits are consumed based on settings like model type and resolution. Once you run out, you are automatically switched to Relaxed Mode.

Relaxed Mode

In Relaxed Mode, generations have lower priority and slower generation times. Unlimited and Enterprise plans let you create endless generations without having to top up your subscription. You can create as much as you want without spending any credits.

Read More: Subscriptions and Payments Guide